In this age of misinformation, fake news and false authority, the New York Public Library takes a stand for the facts and helps to fortify people's conviction in those facts.
While working at SS+K, we pitched this to the Library, but funds for production have yet to materialize.
Art Director: Lina Rode.
Restore Certainty in the world
By embedding the NYPL logo with a Snapcode, we'll allow passersby to seamlessly learn more online.
Restore Certainty online
We'll provide an arsenal of resources for people to arm their minds online.
The Library will inject clickbait traps into social feeds, only to drive users to something substantive.
This Week In Context:
On the NYPL site, we'll help explain current events by presenting relevant library material.